Smooth Production Act 1-webinar-lifecycle Click to enlarge Main goals: Determine the webinar objectives and desired outcomes. Identify technology tools and team skills needed. Build a project plan and launch it successfully. Tasks Determine the type of Jewelry Retouching content: case study, tutorial/how-to, or compliance and standards. Detail the target audience. Develop a working title. Identify the pain points of the audience this webinar addresses. Consider Jewelry Retouching whether it is a “must have” or a “nice to have” topic. Identify content sources. List the business goals. Determine the call to action (before, during and after the webinar).
List the success factors and desired outcomes. Determine when to go live. Develop a project schedule. Identify who will be part of the project team. Determine if internal and/or external speakers will be used. Evaluate which webinar hosting platform will Jewelry Retouching be used. Determine hosting platform compatibility/integration with marketing automation tools. Assess audio requirements. Host a kick-off meeting to set the tone for all players. Follow Jewelry Retouching the kick-off meeting to gain buy-in and start production. Act II - Attracting the Right Audience act 2-webinar-life cycle Click to enlarge Main goals: Expand the email invitation and email campaign schedule. Identify list sourcing options beyond your house list. Run the email campaign.
Improve your email content with a 7-minute workout routine Tasks Pick a winning topic that connects with your target audience (eg, solving a problem, describing how to Jewelry Retouching get better results, or keeping the audience up to date on industry and market changes). Develop an audience profile to align with the topic and value proposition. Detail the industries, job titles/functions, income thresholds, and geographic regions of your audience. Size and source Jewelry Retouching your audience beyond your home listing to meet your signup goals. Identify listing search options (eg, media sponsors, trade associations, purchased listings). Determine the format of the email invitation: