This is not necessarily a disadvantage, but it is good to be aware of it. It is smart to transfer all tags from the website code to Google Tag Manager when you start using this tool. This prevents certain events from being measured twice. Start with Google Tag Manager Getting started with Google Tag Manager is very easy. Once you are logged in to Google Tag Manager you can create a container fragment (the unique Google Tag Manager code). After you have entered the name of the website and URL, a piece of code is generated that you need to place in the <head> of each page. install google tag managerOnce that code has been placed, you can get started right away. Tags, triggers and variables.
The tags in Google Tag Manager consist of tags, triggers and variables. These items are visible on the home screen on the left. google tag manager home screen I explain the phone number list same below what tags, triggers and variables are: Tags: a tag is a piece of code (in JavaScript) that is activated under certain circumstances. It sends information to a third party, such as Google Ads. An example of this is the tracking code for Google Analytics. when a page loads or when a visitor clicks on a button. These are called triggers. Triggers: A trigger indicates when a tag should be loaded. This can be a page view or click, but also user engagement, such as when a certain amount of scrolling or a video is played.
Variables: Variables contain information that can be used for tags and triggers. This can be, for example, the tracking ID of Google Analytics so that you do not have to enter it again and again. A variable can also be dynamic. The variable Page URL for example, always passes the relevant page to the tag or trigger. A tag can be built with a tag, trigger and variable. Once you have created this tag, you can go to a test environment ('example mode') to see if the tag works as you want. Once it works you can 'publish' the code and it's 'time to sing your favorite song' as Google Tag Manager says. google tag manager - published In this blog I have given an introduction to what Google Tag Manager is and how it works.